Boman Irani plays protagonist
Drum roll and applause for Bell Bajao phase two!
On the 19th of January, the Indian Ministry of Women and Child Development launched our third TV Commercial, where none other than Bell Bajao Brand Ambassador Boman Irani plays protagonist and urges people to ring the bell.
In addition to the advertisement, there is also an earnest 15s Anti-Domestic Violence testimonial by Boman Irani, where he sincerely instructs his viewers to speak up against violence and let the perpetrators be aware of the watchful eyes around. Click here to view the testimonial.
Advertising agency Ogilvy & Mather, Mumbai created this ad (as they did the first two) pro bono for us.
The advertisement and the testimonial are being aired all across popular TV channels. So keep a look out… and meanwhile keep ringing the bell!
Tagged domestic violence
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