To be a woman, not a victim!
I have realized for a woman like me, life began at 50. It took until then for me to understand what empowerment means in the Indian context. I was brought up to believe that women should be quiet, well-behaved, decent (my mother’s favorite word) and never rebel against social norms. I really never knew what [...]
Breakthrough’s Bell Bajao! wins the Manthan Award South Asia
The Manthan Award is a first of its kind initiative in India to recognize best practices in e-Content and creativity. It was launched on the 10th of October, 2004 by Digital Empowerment Foundation in partnership with World Summit Award, Department of Information Technology, Government of India, and various other stakeholders like civil society members, media [...]
China Inspired By Breakthrough’s Bell Bajao! Campaign Against Domestic Violence
Our team is excited to announce that our Bell Bajao! ads have been adapted by Half the Sky Education in China as part of their own domestic violence awareness campaign. Here are the first ads to be released: For English subtitles, just click on the “CC” button on the bottom of the video.
#Rewrite the Ending Contest Facebook Winner!
This week, Breakthrough is excited to announce the winners of our #Rewrite the Ending, fiction (re)writing competition! Applause to all of those who submitted. The sheer talent and creativity of all of the entries made picking just three a difficult task for our staff! Today, we’re delighted to announce the Facebook winner and two runners-up: [...]
Drum roll, please! The winners of our #Rewrite the Ending contest…
This week, Breakthrough is excited to announce the winners of our #Rewrite the Ending, fiction (re)writing competition! Applause to all of those who submitted. The sheer talent and creativity of all of the entries made picking just three a difficult task for our staff! Today, we’re delighted to announce the Twitter winner and two runners-up: [...]
Violence against women increased across India in 2010
Breakthrough has some alarming news to share for our Indian audience and women worldwide. The new VAW figures for last year were just released and they reveal a disturbing trend for the safety of women and girls across the country. Here’s a look at the numbers:
“BellBajao Empowers Viewers”
We’re happy to report that BellBajao received some notable recognition today in The Financial Express:
Breakthrough’s Bell Bajao #Rewrite Contest – Enter to win!
Show of hands: How many of you wish that Andy (Pretty in Pink) had ended up with Ducky? That after Willy dies (Death of a Salesman), his wife gets a great sales job without having to play the “poor widow” card? That when Simran’s father finally releases her hand (Dilwale Dulhania Le Jayenge), she runs [...]
